100 UK SaaS prospects at 10–50 people with no publicly found go-to-market hire
Asked:
“find me 100 saas companies in the uk, between 10 and 50 employees that don't have any gtm staff yet.”
The shortlist covers exactly 100 UK software companies researched on 20 October 2026. Nine carry an exact published headcount between 10 and 48 employees; the other 91 sit in a published 11–50 band. More than half (56) are headquartered in London, the rest spread across 32 other UK towns and cities.
Read the screening signal correctly: “no publicly indexed GTM employee found” is negative evidence from targeted public-web searches across sales, marketing, growth, BD, partnerships, customer success, account management, revenue and GTM titles — not verified absence. Private profiles, unindexed pages, ambiguous names, recent hires and founder-led selling can all evade detection. Recheck every lead immediately before outreach, and flag borderline cases for manual review.
Where the leads sit, and what they sell
Companies by headquarters city. Dark = exact headcount published (best qualified); grey = 11–50 band.
Product-category mix. Hover a bar for the companies behind it.
Only 9 of the 100 leads publish an exact headcount — Humaans (48, HRIS) is the largest, Fanbase (10) the smallest — and these lead the table as the best-qualified prospects. ycombinator.com
91 of the 100 records come from a single source, RevenueBase category lists, which publish only the broad 11–50 band — so most headcounts need verification alongside the GTM check. revenuebase.ai
Half the list (50 companies) falls into five named categories — analytics (15), process automation (11), startup discovery (10), ABM web experiences (8), employee development (6) — useful for templated outreach by vertical. revenuebase.ai
Outside London the deepest clusters are Edinburgh and Bristol with five leads each; Edinburgh’s five all carry exact headcounts of 10–25, making it the densest well-qualified pocket. firmbase.co
All 100 leads
Company
City
Employees
Product
Source
Method: 100-row UK SaaS prospecting shortlist researched 2026-10-20. Employee figures are published counts (9 exact, 10–48) or published 11–50 bands (91, mostly RevenueBase category lists). GTM screening used targeted public-web searches for current staff in sales, marketing, growth, BD, partnerships, customer success, account management, revenue, commercial, demand gen, product marketing and GTM roles; “not found” is a research signal, not verified absence. Sources: revenuebase.ai, firmbase.co, omnius.so, ycombinator.com, fliarbi.com. Long product descriptions are shown in full in the table; chart categories group identical source labels.