The App Store grew 21.8% to 2.17 million apps since 2022 — but downloads per listed app are falling and most apps have no rating at all

Asked

“how has the volume of apps on the apple app store increased in the past 4 years, and what has the quality (star-rating, downloads) of those apps been?”

Year-end catalog totals for 2022–2025 come from Apple's App Store Transparency Reports (apps listed at year end); release and download volumes are Sensor Tower estimates in billions and thousands of apps; rating figures are separate snapshots with different scopes. 2026 is incomplete and excluded.

Catalog size accelerated: +4.9%, +4.9%, then +10.8% in 2025

Apps listed on the App Store at year end (Apple Transparency Reports) with new releases per year (Sensor Tower estimates; 2024 implied from the reported +30% in 2025)

Demand is not keeping up with supply

2025 growth over 2024, worldwide, Sensor Tower estimates
+10.8% catalog

The store added 210,876 listings in 2025 alone — more than the previous two years combined — as releases jumped ~30% to about 600,000.

+3% downloads

Worldwide App Store downloads rose only 3% to 35.4 billion in 2025 (9to5mac.com), implying about 34.4 billion in 2024.

A rough throughput measure — aggregate downloads divided by year-end inventory — falls from about 17,500 downloads per listed app in 2024 to about 16,300 in 2025, down roughly 7%. This is an ecosystem average, not the download count of a typical app: downloads are highly uneven and Apple publishes no app-level counts.

Star quality cannot be trended — only snapshotted

No consistent public whole-store average-star series exists for 2022–2025; these are separate samples with different scopes
Top-ranking apps · 2023 study
4.29★

Average across top categories and countries; 78% of top-3 ranked apps rate 4+ stars. Measures visible, ranked apps — not the catalog. netpeak.us

Whole tracked catalog · 42matters, Aug 2026
61.7% unrated

973,514 apps rated vs 1,570,995 not yet rated (~38.3% rated) — the long tail mostly has no rating. Tracked-catalog definition differs from Apple's year-end total. 42matters.com

High-ranking search-page apps · early 2022
3.35★

Statista snapshot of highest-ranking apps on search results pages; different sample and method, not comparable to the 2023 study. statista.com

Defensible reading: visible apps tend to rate well, while a majority of the broad catalog may have no rating at all. None of these figures measure technical quality, safety, or usefulness.

Inventory grew 389,240 apps (+21.8%) over three year-to-year intervals, about 6.8% CAGR, per Apple's Transparency Reports — apfelpatient.de
New releases bottomed at ~420,000 in 2022 and reached ~600,000 in 2025, up ~43%; the 2025 surge is attributed to AI coding tools — pbxscience.com
2025 releases were 30% above 2024, which implies roughly 462,000 releases in 2024 — an implied figure, not directly reported — 9to5mac.com
Catalog growth (+10.8%) outpaced download growth (+3%) in 2025, so average downloads per listed app fell ~7% — appleworld.today

The rows

YearApps at year endGrowthNew releases (est.)Downloads (est.)Source
20221,783,232~420,000phonearena.com
20231,870,119+4.9%macrumors.com
20241,961,596+4.9%~462,000 (implied)~34.4B (implied)discussions.apple.com
20252,172,472+10.8%~600,00035.4Bapp-store-operator.com

Method: catalog totals are apps listed at year end in Apple's annual App Store Transparency Reports (2022–2025), taken from pages quoting the exact figures; release and download volumes are Sensor Tower estimates reported by secondary press, with 2024 values implied from stated year-over-year changes and labeled as such. Rating snapshots come from three sources with incompatible scopes and dates, so no star trend is drawn. Built from five result sets (9, 6, 100, 240 and 26 rows) covering 2022–2025; extracted 2026-09; category-specific and non-worldwide download rows were cut. Downloads per listed app is aggregate downloads ÷ year-end inventory, not a typical app's downloads.

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